The goals of the campaign are to raise awareness of men’s violence against women by turning cities, regions and counties purple for the month of November; to stand in solidarity with abused women and support them in understanding that any shame and/or blame they may feel does not belong to them but to the perpetrators of their abuse; and to raise the profile of the community agencies that can provide abused women with help as they attempt to live their lives free from violence and abuse.
Purple is a symbol of courage, survival and honour, and has come to symbolize the fight to end woman abuse. We invite local businesses, schools, places of worship, apartments and homes to go purple! Decorate with purple lights, balloons, streamers or any other purple supplies.
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The Shine the Light on Woman Abuse Campaign
video is available in multiple languages here:
Click here to have a look!