Get Involved with Shine the Light
Shine the Light on Woman Abuse is a registered trademark campaign created by the London Abused Women's Centre. The campaign began in 2010 as a small, grassroots effort within our community. It has since become an internationally recognized awareness campaign, exposing men's violence against women worldwide.
Each year, the campaign brings awareness to the issue of men's violence against women by turning communities purple for the month of November. Participants show their solidarity with abused women and support them in understanding that any shame and/or blame they may feel does not belong to them but the perpetrators of their abuse. Learn more about how to get involved in the Shine the Light on Woman Abuse campaign:
Transform women and girls lives today as corporate sponsor. To ensure we can continue to provide free immediate access to service, we need your help. For more information on our Sponsorship Prospectus for 2024-2025 contact Gail McVicar at gail@lawc.on.ca
Mark your calendars! Friday November 15th, 2024 is Wear Purple Day. Wearing purple is a quick and easy way to support our efforts in ending violence against women and girls. We have Shine the Light hoodies, T-shirts and more to purchase if you need to add more purple to your wardrobe. Post pictures of yourself, family, friends and colleagues’ wearing purple on Instagram, Facebook and X (formerly Twitter) and use the hashtag #ShineTheLight2024. Remember to tag us at @endwomanabuse
Join us by illuminating your home, business, organization, school, or place of worship purple. This year, we have more than 70 illumination points, including England, Ireland, Australia, the U.S.A., and coast to coast to coast in Canada. To help you go purple, Lift Lighting London has offered that any businesses that reserves their lighting installation before November 15th, 2024, will have a percentage of the total installation cost donated to LAWC. Let us know when in November you’ll be going purple so we can add you to our Illumination Map.
Fly the flag. Did you know that the Shine the Light campaign has its own flag? We do and you can run it up the flagpole at your home, school or business to let the world know you care and want to make a difference in the lives of women and girls.
Check out our FREE Shine the Light Campaign Toolkit to fundraise in your schools, colleges, universities, places of worship, sports clubs, book clubs, businesses, community and health centres.
Talk to your school about our FREE Shine the Light Educational Resource for Elementary and Secondary Schools that includes group activities focused on healthy relationships, abuse, sexual exploitation, and trafficking which links to aspects of the Ontario Secondary School Curriculum.
Get your steps in by visiting the locations on the Illumination Map. With more than 70 locations lighting up purple this year, take a stroll to various landmarks and buildings in your area to admire the lights.
Make a difference and see the impact of organizing your own Shine the Light on Woman Abuse campaign in your community. We have a custom-built Registrants’ Package containing sample letters to help you get landmarks to illuminate, sample press releases, trademarked Shine the Light logos for you to create your own posters, buttons, stickers and more. To register as a Shine the Light community and start planning your campaign, contact Gail McVicar at gail@lawc.on.ca to receive your package.
November 15 is "Wear Purple Day"
Wear purple to show your support to the women and girls affected by men's violence against women. To further the impact of your participation, feel free to post pictures of your participation with the hashtag #ShinetheLight2024 and tag us. To stay up to date on Shine the Light merchandise, events, announcements, and more, follow us on social media: @endwomanabuse.